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Technologies Review | September 18, 2019

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How to Improve Your Website: Easy Steps

March 28, 2013 |

The sole purpose of your website is to move your business forward. So it makes sense that your website design should  match your marketing message. Follow these steps to make sure that your site is benefitting your business.

Audit Your Website

Take inventory of your website to assess where your site needs improvements. Evaluate both the content and technical aspects of your website.

Create an audit checklist that will help you assess the quality of your marketing content, search engine optimization, usability, lead generations and conversions, optimized URLs, public and XML site maps – to name a few technical components that often  require updates. There are many tools such as Google’s Webmaster Tools or Xenu’s Link Sleuth to assist you.

Convey your Marketing Message

Your website must reflect your marketing message. Make sure users can reach your objective on your home page or at most, within one click on your navigation menu.

You may be selling a product, soliciting a donation, … Read More

Kicking the Wires: What Makes a Cloud Web Host Reliable?

March 13, 2013 |

By Jennifer Marsh

Jennifer Marsh is a software developer, programmer and technology writer and occasionally blogs for Rackspace Hosting.

Gone are the days of searching backups and digging up old tape drives. With the cloud’s reliability, webmasters and IT managers can back up, restore and serve thousands of customers without any worry. On top of that, it can save the company thousands of dollars in revenue if implemented correctly.

Here are some options to consider when choosing a cloud web host.

Bandwidth Allowance

First ask: How much bandwidth does my business need? Is bandwidth only used by customers or will internal employees use also consume bandwidth? These are all important requirements to consider.

Bandwidth is measured in gigabytes in most host contracts. 500 gigabytes of bandwidth usage is standard. Cloud hosts will offer a standard monthly allowance, and then additional bandwidth comes at a premium price, so be sure to check your contract for the allotment.

Cost and Storage … Read More

Estimated Internet Developments in 2013

December 22, 2012 |

If you are running a site, you want to remain updated of current developments in S.E.O industry. For those that don’t walk with the trends, are left in the dust in the SERPs. This is more crucial for the S.E.O service suppliers to be conscious of each change in the S.E.O mechanisms. People who have suffered a rank loss latterly due to Penguin and Panda updates can visualize the price of taking it all gently. These are some latest updates that may make everything easier in 2013 by aiding you in keeping your internet site up in the search list:

1. Process Updates – Google is steadily improving its routine which might have an effect on PR of your site as well, if you don’t improve it.While it isn’t likely to have an effect on the central idea of original and quality contents, it is going to work out Authorship part as well. The spotlight … Read More

Rackspace Cloud Tools: Marketplace For Small Business Owner

November 28, 2012 |

Recently, RackSpace announced and unveiled their CloudTools platform. The best way to think about it is as an app store for cloud data and resources. These apps range from data monitoring to analytics to platform management to application deployment and just about everything in between.

Some analysts view the platform as nothing more than a cloud aggregator — offering a bunch of on-demand cloud-based management solutions for developers and other IT professionals for a single, easy-to-use portal. While there is truth to that claim, it is much more than a simple aggregation platform. Just as with any type of application or solutions marketplace it can be hard to navigate the different solutions. With the CloudTools stable of solutions growing at a rapid pace, users need to be able to cut through the fat and find the right cloud solutions that fit their needs. Here are a few of the most widely used and talked-about cloud … Read More

A Taste of the Omnipotent Life

November 20, 2012 |

It is popular belief that only a deity can be “all powerful” and in multiple places at once. That is until the Digital Signage Media Server was introduced to the world, and gave us mere mortals a taste of the omnipotent life. Read on to discover how this commanding diadem is within your reach.

Pure Power

The Digital Signage Media Server is a vigorous solution capable of powering a network of well over 1000 systems.  This privately hosted server permits you total access to some incredible features such as:

·      Run over thousands of Signage Players ·      Manage an unlimited number of accounts ·      Same software as the Media Cloud ·      Self contained plug and play player ·      Receive live server and player updates ·      Works across LAN, VPN, WAN and over the web ·      Direct access to the backend including the database and all web services ·      Optimized OS and web services to deliver … Read More

Cyber Monday: Practice Safe Online Shopping

November 14, 2012 |

Although Black Friday, the day after Thanksgiving, is the most popular day to find great sales in stores, you’re better off waiting until the weekend is over before making purchases online. You’re most likely to find the best online deals on Cyber Monday, which is the first Monday after Thanksgiving. Because you’re making your purchases online and have to trust the retailer to follow through on mailing merchandise, you need to be extra careful and implement several safe practices when shopping.

Maintain Online Security: Before Cyber Monday arrives, check your computer to ensure that you have installed the latest updates. You should not only install updates for your operating system and web browser, but also for your antivirus software. If you don’t have antivirus software, now is definitely the time to purchase some and install it. You want to make sure your computer protects itself if you run across any questionable or malicious websites while you’re … Read More

10 Tips For Producing a Successful Viral Campaigns

October 24, 2012 |

The viral campaigns are the strategies that have worked best in recent times. With entertaining videos and other alleged lack of cleanliness in the edition, have the clear objective of generating feedback through social networks and society general.Evidentemente, Internet entry had much to do with it.With its mass opened new possibilities in the fields of advertising and marketing.

In addition, by having such key factors as the immediacy and connectivity, brand campaigns through this medium generate results in the offline world that could not be achieved.

But, despite having an immense field of implementation, not all businesses are successful. A competition which daily becomes more complex, add a host of technical elements necessary for working videos on the web that not everybody drives perfectly.

Knowing this, Forrester Research published a series of tips through their site to help those who still do not know how to prepare a marketing video online that can succeed on the Internet.

Read More

Keeping Meetings Painless with Conference Calls

October 10, 2012 |

Let’s face it: meetings suck. They’re often boring, ineffective and a waste of time. Though we can’t live with them, we also can’t live without them if we want to coordinate a team of people to work towards one goal. Luckily, advancements in technology are making it less important to actually deal with real people and easier to interface with an avatar on a computer screen or a voice in a box, instead. Conference calls and web conferencing have moved to the fore of company communication options thanks to the efficiencies they introduces to group workflow. Innovations in telephone, video and web conferencing have made it easier to keep meetings painless.

Web Conferences

Web conferencing is great for meetings and training sessions that require multimedia. The swift ascendance of web video has created a demand for playback features in most web-based conference programs. You can see products like FaceTime and Google Hangouts spearheading the movement on the … Read More

Using ELMAH to Track Website Errors

October 4, 2012 |

By Jennifer Marsh

Jennifer Marsh is a software developer, programmer and technology writer and occasionally blogs for Rackspace Hosting.

Error handling traps errors on a website, logs the issue to a database or file, and presents the user with a friendly message. ELMAH (Error Logging Modules and Handlers) is a free, ASP.NET logging system that helps website owners handle errors and logs them to an XML file or database table. The advantage to ELMAH is that none of the errors are seen by the user. Even search engine errors are absorbed, logged and handled eloquently without affecting performance of the website or revenue.

Setting Up ELMAH in the .NET Project

ELMAH’s settings are placed in the web.config for the .NET project. Every cloud application for a website has a web.config. The lines of code needed in the web.config are on the ELMAH Wiki. In the “connectionString” section, the database name, drivers and username and password are … Read More

Do You Monitor Your Online Reputation?

August 25, 2012 |

Given how tough the job market is these days, those looking for work need every advantage in their corner.

With that being the case, what happens to the job seeker that has negative information about them floating around the Internet? Do they hope that the content just magically disappears or do they take action to make it become less relevant?

As job searchers are discovering in today’s Internet age, there is no margin for error when it comes to the hunt for work. With countless people applying for literally each and every job out there, one must make sure that their image is as pristine as possible.

If you have some doubts as to what your online image may be saying about you as you currently or prepare to look for work, keep a few of these things in mind:

1. Image is everything – For the majority of businesses, hiring the right fit … Read More

Blogwell Conferences: Building your Internet Presence

August 13, 2012 |

With more and more people turning readily to the Internet for everything from searching for the perfect dog food brand to reading the daily news, having a strong Web presence is increasingly instrumental to a company’s success. At the Blogwell sponsored conferences held throughout the year in Chicago, those seeking to harness the power of the Internet can learn from the successes of others. At each conference, several case studies are explored, each outlining how the featured business has taken advantage of social media as a way to boost their brands. If you are a business owner trying to figure out what to do in Chicago, look no further than this potentially beneficial conference network.

Ready to Apply Solutions

The case studies presented at Blogwell events aren’t intended to provide a broad and hypothetical picture. Instead they’re highly detailed and provide actionable solutions business owners can apply immediately. The ready applicability of the ideas presented … Read More

How to Choose a Web Design for eCommerce Websites

August 7, 2012 |

eCommerce is the process of buying selling, marketing and distributing of the products by the use of electronic systems, such as the internet.  If you are trying to promote your business through eCommerce then you probably know how important an effective website is.

In my opinion, the design of eCommerce websites is similar to the general design web designers.  Both designs need to be simple and should have the right combination of colours, layout, graphics and the navigation systems should be easy to use.  The navigation system is the most important factor in an eCommerce website.

You should always hire a web designer that has the capability to create a web design that will allow clients to access any products or web pages with three clicks of the mouse or less from the homepage. If an eCommerce website have a very poor navigation system and gives a hard time for clients to find the products … Read More

Types Of Online Internet Casino Games

August 6, 2012 |

The internet has become very popular today and games such as those normally played in physical casinos are nowadays readily available on the web. The only requirement for someone to participate is stable internet connection and a PC, things that are gradually becoming a part of everyday living. To gain entry into an top rated online casino requires one to register with the site so that they will be recognized as players who are available to compete. Playing casino games is today a matter of click and win and sometimes this is purely a matter of luck. There are two types of games available on the internet for casino games lovers.


Web based online internet casino games allow players to play games live from the game sites without need to download any software or install any applications on their computers. Users interested in playing these type of games need only to have a PC … Read More